
Latest book, 
Zig-Zagging (Health Communications,  Inc. 2009)  				
 			
			 
			
			
				
				
					
					Has  been drawing Ziggy since 1987
					Founder  of Character Matters, a branding and  marketing firm
					B.F.A.,  Boston University
									 			
			 
			
			
			
			
					 
		
		
		guest
		
		Tom Wilson II: Ziggy's Family Heritage
		
		By Heather Salon and Mimi Elliott
                	The 700 Club
                	
		
		
		 
		CBN.com 
		 SAVING ZIGGY
		Tom Wilson II learned to appreciate what a gift  his father gave him on Saturday mornings when he was young. They were special  times between father and son. Tom, Sr., would make time in his busy schedule to  take his son to the Bob’s Big Boy chain restaurant for breakfast. Each time  they went, he would draw Ziggy in a different, perilous situation. Tom had to  “Save Ziggy” and draw him out of his predicament. He was never allowed to use  the first idea that came into his mind or take the “easy way out.” He had to  creatively get Ziggy out of his problem. Tom says those were valuble lessons in  problem solving, reaching higher, as well as using Ziggy to help him through  the process. He started to see Ziggy as an innate friend, a support, and an  unlikely hero. Especially when he was grieving for his wife, creating Ziggy was  what kept him going –he had to save Ziggy and Ziggy saved Tom by helping him to  continue to move forward.
		Initially, Tom started writing, then began  illustrating. Since 1987, he has been  drawing Ziggy when Tom, Sr.’s health began to suffer and he retired. Syndicated  since 1971, nearly everyone is familiar with this lonely, insecure cartoon who  encourages us to laugh at ourselves and take everything in stride in his own  optimistic style. Ziggy is a beacon of hope when life seems difficult and  reminds us not to take life too seriously. Tom says much of Ziggy’s character  is drawn from his own personal experiences and passions. When his wife Susan  died nine years ago from breast cancer, he dedicated a cartoon to her memory  (see page 49 in Character Matters).  
		“The one thing that Ziggy reminds us is that all  of life’s things happen to each of us,” Tom said. “Ziggy reflects, in a hopefully humorous way,  the negative things that happen to us.”
		ZIG-ZAGGING
		After Susan died, an acquaintance gave Tom a  journal with the famous poem “Footprints” on it, which would become Tom’s life  memoir. He never meant for his journal to be published, but another friend  urged him to release it as a memoir instead of as the framework of a business  “how to” book. 
		Through his journaling experience, Tom was  reconnected with lessons that God had been teaching him before. One of these  lessons being, “In life we learn to want what we need; it is not always in a  straight line – life is not as we see it, there are detours,” which is where  the title of his memoir Zig-Zagging came from. He also gained a new understanding between the person that creates  and what is created, and saw the parallel of God being his Creator and him  being God’s creation. Also, Tom had always looked at drawing Ziggy as taking on  the family business. Over the years, he’s come to appreciate the greater  purpose in Ziggy.  
		People who have read his memoir want to pass it  on to help others; it is beyond him. Ziggy has been ever present in Tom’s life  and a positive messenger.  
		Now, Tom finds his prime joy and responsibility  in being a father. One of his sons is in college and the other is a senior in  high school. He lives in the moment and doesn’t make plans. He lets his passion  lead him and prayer is a connecting point to God. He finds inspiration all  around and believes that God gives you what you need, not always necessarily  what you want. 
		Tom likes not knowing what’s ahead and he has a  new found understanding of his relationship with God. When he was going through  the most challenging times in his life he thought he lost his faith, but he has  come to learn he had never lost the ability to have faith. Through these  challenging experiences he found another connection with God; God did not  abandon him. God became much closer to him.
		“I think Ziggy is first, a wonderful  communicator and second, a great symbol for personal projection and reflection,”  Tom said. He believes the reason people have grown to care about Ziggy is that  while many cartoon characters are funny, few have come to occupy such an  important place in the hearts and lives of people. Some readers have told Tom  that Ziggy has helped them see the bigger picture of problems they are dealing  with in their lives. 
		“Ziggy and I have grown from our many years  together,” Tom said. “He’s taken us through smiley faces, disco, bad hair days  and cyberspace. And Ziggy will take us into the new millennium with equal  finesse.”
		Tom has a business called, Character Matters (www.charactermatters.net), which he  says has been a dream of his for a long time. The company specializes in  creating and developing unique, original characters for brands, products and  services.  
		FOR  THE LOVE OF ZIGGY
		Over the years, Ziggy has sold tens of millions  of greeting cards. He’s appeared in more than 600 newspapers and has reached  over 75 million faithful readers who identify with his hopes, worries and  inspirations.  His cartoon clippings  cover refrigerator doors, computer screens and desktops around the world.  Ziggy’s character has consistently  personified kindness, perseverance and a loving nature.
		Tom, Sr., started drawing Ziggy about 40 years  ago. He created Ziggy to be clumsy and unsure, yet wide-eyed and full of wonder.  He wanted Ziggy to be loved by everyone, so he designed him to be rounded, like  a teddy bear, to make him more huggable. Most people love Ziggy because his  character depicts many of life’s daily mishaps. Tom II says, “Ziggy is general  in his goodness and kindness.”  
		
		
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